INNOVATIVE STRATEGIES for

Improving Tourism Impacts

DESTINATION PLANNING

 

Destination development is most successful when local managers use a participatory planning process that listens to every voice within the community and allows them to help shape their own future. The end result is collaborative community vision & brand with validated strategies for developing organizations, trails & recreation resources, tourism products & experiences, and economic opportunities. 

   

Services Include

Stakeholder Mapping & Engagement

Resident, Business, Visitor Surveys

Situation Analysis

Destination Master Plans

Tourism Development Strategies

Brand Development

Destination Marketing

QUALITY ASSURANCE FRAMEWORKS

 

Smart planning intersects with quality assurance when robust management plans incorporate rigorous standards to define policy objectives, evaluate risk potential, anticipate disruptions, encourage training and preparation, and monitor performance outcomes  over time.  This approach will build confidence in stakeholders, enhance the visitor experience, increase economic impacts, and maximize community benefits.

Services Include

Standards Development

Policy Development

Risk & Response Planning

Management Plan Development

Capacity Building Modules

Visitor Use Management

Industry Toolkits

 

IMPACT

ASSESSMENTS

 

You can't manage what you don't measure, it's that simple.   Leading destinations are looking beyond the standard volume-based metrics (heads-in-beds, economic impact) and shifting to their emphasis to better understand the value of the entire visitor experience.  This kind of impact monitoring can produce compelling reports that gives a full picture of tourism's overall impact while also providing insights on how to improve over time.  

Services Include

Quality & Sustainability Assessments

Carrying Capacity Studies

Asset Inventories

Destination Audits

Supply & Demand Analysis

Economic Impact Analysis

Data Mining & Research

 

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